BMW FOUR-CYLINDER BUILDING TRANSFORMED TO ‘BATTERY PACK’

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If you have ever been to Munich it’s likely you will have noticed the famed ‘Four-Cylinder Building’. This striking structure is the head office of the BMW Group.

To celebrate the delivery of more than 100,000 electrified vehicles (pure-electric and hybrid) worldwide in 2017, BMW has transformed the Four-Cylinder Building to make it look like a gigantic battery.

An 80-year-old man took delivery of his BMW i3, making him the 100,000th customer. Harald Kruger, the chairman of BMW, handed him the keys to the in Protonic Blue i3, and said, “The excitement connected to electro-mobility is felt by all generations and handing over the 100,000th electrified car we’ve brought to the streets this year is a very special moment for me.”

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Kruger went on to say, “This 99-metre-high signal is lighting the way into the era of electro-mobility. Since the introduction of the BMW i3 2013, we’ve delivered over 200,000 electrified cars. By 2025, we will offer 25 electrified models to our customers.”

The BMW Group makes not only the BMW range of cars, but also Minis and Rolls-Royce cars, as well as Motorrad motorcycles.

About Ewan Kennedy

Ewan Kennedy, a long-time car enthusiast, was Technical Research Librarian with the NRMA from 1970 until 1985. He worked part-time as a freelance motoring journalist from 1977 until 1985, when he took a full-time position as Technical Editor with Modern Motor magazine. Late in 1987 he left to set up a full-time business as a freelance motoring journalist. Ewan is an associate member of the Society of Automotive Engineers - International. An economy driving expert, he set the Guinness World Record for the greatest distance travelled in a standard road vehicle on a single fuel fill. He lists his hobbies as stage acting, travelling, boating and reading.
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