Tag: PRO

Chinese carmaker Chery has come up with a very clever marketing ploy by partnering with McDonalds in the fast-food chain’s November sales campaign where the major prize is a new Tiggo 4 Pro. So, every time you see a Maccas television commercial – and there are squillions of them – the Chery name gets the sort of exposure that emerging brands can only dream about. Without knowing the numbers, it’s fair to assume that a large percentage of people who see the ads have never heard of Chery as a… Read more