MCDONALDS PUTS A CHERY ON TOP

Chinese carmaker Chery has come up with a very clever marketing ploy by partnering with McDonalds in the fast-food chain’s November sales campaign where the major prize is a new Tiggo 4 Pro. So, every time you see a Maccas television commercial – and there are squillions of them – the Chery name gets the sort of exposure that emerging brands can only dream about. Without knowing the numbers, it’s fair to assume that a large percentage of people who see the ads have never heard of Chery as a… Read more

CHERY OMODA 5

Chinese brand Chery is back with a couple of SUVs and the promise of more to come. The name hasn’t been seen in these parts for 10 years, not since its cheapo hatches and SUVs fell foul of the safety police. That was then and this is now, with its latest offering, a small SUV called the Omoda 5 scoring a full five stars for safety when crash tested by ANCAP. It’s got plenty of cut-through too, with a style and shape that makes it stand out in a crowded… Read more

CHERY TIGGO MID-SIZED SUV BREAKS THOUGH THE $40k DRIVEAWAY BARRIER

Hot on the heels of the arrival of its Omodo 5 compact SUV, Chery Australia has provided pricing and specification details for a second, slightly larger, five-seat SUV, called the Tiggo 7 Pro. Apart from a very forgettable period between 2011 and 2017 when it tried to sell a small J- series hatchback Chery is all but unknown here. That’s certainly not the case elsewhere in the world because, although its only China’s ninth-largest auto maker, it is the country’s largest exporter of passenger vehicles including more than three million… Read more