Jaecoo’s big buy-back promise

Chinese carmaker Jaecoo has introduced the nation’s first-ever “Future Price Promise”, with the launch of its new J7 and J8 SUVs.

Typically tied to finance agreements, Jaecoo’s Future Price Promise is automatically included with every new J7 and J8 purchase.

It offers buyers a guaranteed minimum future value, regardless of how the vehicle is financed.

The initiative ensures customers know in advance the minimum amount they will receive should they choose to sell their vehicle in the future, effectively giving them a committed buyer from day one.

Chief Commercial Officer Roy Munoz said the Future Price Promise gave customers peace of mind, value retention, and the freedom to choose how they buy — without compromise.

“This isn’t just a program; it’s a promise that backs the confidence we have in our vehicles and our commitment to Australian drivers,” he said.

“This is about giving customers clarity, confidence, and control . . . By locking in a future value from day one, customers can buy with confidence knowing their vehicle’s worth is protected.

“It’s a smarter, more transparent way to approach vehicle ownership — and a step forward for the Australian market.”

The Future Price Promise is complemented by Jaecoo’s comprehensive 8-year, unlimited-kilometre vehicle warranty, and 12 months of complimentary roadside assistance — extendable up to 8 years through ongoing servicing at authorised Jaecoo dealers.

 

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About Chris Riley

Chris Riley has been a journalist for 40 years. He has spent half of his career as a writer, editor and production editor in newspapers, the rest of the time driving and writing about cars both in print and online. His love affair with cars began as a teenager with the purchase of an old VW Beetle, followed by another Beetle and a string of other cars on which he has wasted too much time and money. A self-confessed geek, he’s not afraid to ask the hard questions - at the risk of sounding silly.
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