CADILLAC 370

In 1930 General Motors introduced both the 16-cylinder 452 and the 12-cylinder 370 just as the Great Depression was gaining momentum, both in America and throughout the world. Of course, General Motors did not intend introducing these new models at a time of economic hardship but they had been in the planning stage for some time prior to this. Because Cadillac had lost its market leadership to Packard in the large car class in the 1920s, General Motors management set out to regain market share with a bigger and better… Read more

CADILLAC SEVILLE

By the early seventies large American cars with their powerful V8 engines were dominant. Every manufacturer had models similar to the Cadillac Eldorado which gobbled up 25 litres of fuel for every 100km travelled. War in the Middle East in 1973 saw Arab nations raise oil prices by 387 per cent, which, for a country like America that consumed so much, it was a nightmare. Petrol station queues became the norm and two car owners ensured they had both an odd and even ending number licence plate so they could… Read more